The challenge: The Training Department of the SEIU came to me looking for help in coming up with a strategy and a roadmap for an online learning platform to train employees and members all over the country.
The solution: After extensive research of organizational requirements, member needs, and the landscape of online learning tools, I put together a strategic roadmap for the SEIU to assist them in defining what they needed. The roadmap helped them to determine requirements, including platform, content, and recommended site architecture; clarify next steps; budget for the project; and hire an agency to build the platform.
The challenge: The Training Department of the SEIU came to me looking for help in coming up with a strategy and a roadmap for an online learning platform to train employees and members all over the country.
The solution: After extensive research of organizational requirements, member needs, and the landscape of online learning tools, I put together a strategic roadmap for the SEIU to assist them in defining what they needed. The roadmap helped them to determine requirements, including platform, content, and recommended site architecture; clarify next steps; budget for the project; and hire an agency to build the platform.
Natasha Lesser
I’m a communications, content, and UX strategist with over 25 years of experience helping organizations make complicated ideas clear and compelling. I help teams tell their stories, create useful and engaging products, and manage projects and people.
Strategy
Figure out what you're trying to accomplish, what your audience needs, and how to get there.
Communications
Clarify your message and turn complicated ideas into compelling stories.
Content & UX
Make websites, products, and information easier to understand and use.
Writing & editing
Create clear, engaging content, or make existing content much better.
